The Masters of the Universe Theatrical Logo Design

In 2019 Mattel asked to begin work on a potential refresh of their classic MOTU branding for a new Sony movie that was in development. The challenge was to capture the essence of the original ‘80’s design by Mattel’s creative director Bob Nall. It was an honor to start work and to be entrusted with the responsibility. The work continued for the next six months and included branding extension such as MOTU Revelation and HE-MAN. It’s still yet to be seen if the logo will make it to the big screen as production has been on and off since 2019. However, it’s great to see the publishing of the other marks.