Kartell X UNO Premium Packaging for Mattel Creations

The unique drawer design which provides storage for the UNO card game provides great function and adds to the overall clever design.

Illustration of a KMart UNO card game storage drawer, showcasing the design and dimensions of the box and compartments, with labeled measurements and features.

Let’s Consider “More Minimalist Concepts”

With a keen eye on Kartell’s distinct packaging aesthetic, the team pushed to consider more minimal designs which included Kartell style typography and graphic design styles.

Three different versions of UNO Kartell card game boxes, each with a red, black, and beige color scheme, featuring the UNO and Kartell logos, and the number 2301.
A large box of Mattel Kartell UNO card game with colorful packaging design, showing the game’s name and logo.
A board game called 'Karitell Uno' featuring colorful icons of chairs and a table, with packaging that displays these icons vertically in a multicolored stripe alongside large red and black text.
The image features a boxed version of the card game UNO, a smaller box labeled "Kartell" in red, and an open deck of UNO cards with colorful symbols.

Thank You for taking a look!

Let us know if you have any questions about the design or the process that went into the making.

Close-up of a black background with a blue chevron design.